Year

2024

Client

Subeer Mishra

Project Type

UX Research, UX Design

Role

UX Consultant

Overview

Empowering Businesses with Strategic Growth

Created to help small businesses and individuals streamline their marketing processes, enhance brand management, and accelerate business growth. By centralizing marketing services and providing actionable insights, WOM empowers businesses to engage customers effectively and achieve strategic goals.

Problem

Small businesses and individuals often face challenges in effectively managing their marketing efforts, building a strong brand identity, and engaging with customers due to a lack of centralized tools, expertise, and actionable insights. This leads to inefficiencies, missed growth opportunities, and difficulty competing in dynamic markets.

Solution

The WOM app provides a centralized platform that streamlines marketing processes, enhances brand management, and delivers tailored insights to enable businesses to achieve strategic growth. By integrating customer engagement tools, analytics, and marketing automation, WOM empowers users to execute impactful campaigns and achieve long-term success.

My Role/Responsibilities

UX research, UX design

User Research

User Persona

Tools and Features

Information Architecture

User Flow

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